Jodie Pait – Growth Advisor

I'm a Growth Advisor specializing in B2B marketing and sales. With deep experience in tech, B2B, SaaS, biopharma, and start-ups, I empower brands to accelerate profitable growth through compelling brand management and acquisition strategies.

Accelerate business growth with proven customer acquisition strategies.

Jodie is a growth advisor specializing in B2B marketing. With more than 20 years of empowering brands to accelerate profitable growth through compelling acquisition strategies, Jodie brings the brains of a Fortune 100 consulting firm, creatives of an advertising agency, and best practices from top tech companies like IBM.

Key Services

01

Interim Leadership

I provide leadership and direction during times of transition or when your company needs strategic marketing leadership.

02

Strategic Marketing Planning

I develop comprehensive go-to-market strategies aligned with your company’s business objectives.

03

Lead Generation & Customer Acquisition

I implement growth strategies that drive leads into the funnel and move them across the customer journey through customer acquisition activities.

04

Branding & Positioning

I establish a strong brand identity, starting with the ICP, and ensure consistent messaging across all marketing channels.

05

Digital / Performance Marketing

I oversee online marketing efforts, including social media, content marketing, SEO, email marketing, digital advertising, and SMS.

06

Sales & Marketing Alignment

I collaborate with the sales team to ensure marketing efforts support sales objectives and revenue growth.

★ ★ ★ ★ ★

At my previous role as CEO, I hired Jodie as our CMO to build a marketing team and strategy from scratch and was blown away with the results.

Jodie is the best marketing leader that I’ve worked with in my career. She takes a mentor approach with her team and is analytical in her execution to really drive repeatable results.

Chris Johnson

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Former CEO

Go-To-Market Strategy

Delivered global strategies that increased revenue through customer acquisition while retaining existing customers – driving rapid growth.

Customer Journeys

Developed customer-centric strategies that delivered positive experiences for customers at every touchpoint.

List of logos that Jodie Pait launched globally, including: IBM WebSphere, IBM PureSystems, Quintiles, Quantum Fiber (US), and EffectiveSoft.

Brand Management

Launched 3 global brands at Fortune 100 companies, 1 global life sciences re-brand, and 1 Series B start-up.

I empower brands to accelerate growth.

And I deliver extraordinary results.

Customized solutions

Fortune 100 and start-up experience